What's Your Pivot?
How will you pivot your export strategy to ensure your business remains ahead of the curve? Echoing the words of Department for International Trade (DIT), now more than ever, it is vital that countries remain open to trade.
In the past week, we have presented two special keynotes at virtual conferences hosted by The British Chamber of Commerce Singapore (BritCham).
We spoke to food and beverage brands from England and Wales who are seeking new opportunities in new markets to ensure growth and sustainable success.
We were able to highlight:
Where the green shoots are appearing for the F&B landscape in high-growth ASEAN markets
How brands can leverage existing efforts into new markets
The typical export timeline and milestones
What ASEAN distributors think about UK brands
How ASEAN can boost export sales
Covid-19 is impacting market dynamics across the region, however supermarkets are still open and people are still shopping. The grocery sector is seeing a surge of online sales and distributors are still considering new opportunities.
Now is not the time to take your foot off the pedal. If you’re considering expanding your exports into high-growth Asian markets, use this time to lay the foundations of your plan.
The decisions that are made today will have a lasting effect on your business when the situation stabilises. While the short-term challenges are real and severe, we must continue to keep an eye on the future and what it will bring for our business.