IN-COUNTRY MARKETING TO SUPPORT PRODUCT LAUNCH, OR GROWTH
Now that you have secured your listings in target grocery channels in a new export market, how best can you ensure sales targets are met and exceeded? Take advantage of our localised social media marketing program to help your export business reach its full potential.
Our solutions include a blend of social media strategy, creative content development, community management and influencer marketing.
We facilitate language translations where required and ensure branded messages are localised to communicate with in-market consumers effectively.
Campaigns are monitored and optimised monthly to ensure maximum exposure.
How It Works
Defining the Facebook and Instagram strategy to create and engage followers and support sales. This includes setting the goal, defining the audience, creating content themes, defining the product range and purchasing points.
Implementing the defined strategy and beginning the creative process. This includes developing visual assets, creating engaging content for each channel and preparing content calendars for final approval to launch the campaign.
Community management, monitoring and replying to all in-bound wholesale enquiries, questions and product complaints. Our monthly report details successes achieved, areas where ad optimisations are required and future opportunities to pursue.
Our Clients
Case Study
We began social media marketing for one of our grocery biscuit clients in Singapore. The goal was to raise brand awareness, engage with fans and drive sales.
During this time we have been able to deliver creative branded content that is localised and relevant to the market, implement strategic ad placement on Facebook and Instagram and develop a program to collaborate with local tastemakers and bloggers to further promote the brand.